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Another Senior Executive Quits Sony

Another Senior Executive Quits Sony

Last year Toby Barbour who joined Sony in 2006 from Olympus quit the Company which is struggling under the leadership of Sony CEO Carl Rose.

Hargreaves like Tony Barbour has not said why he quit working at Sony whose parent Company announced another multibillion dollar loss last week.

Insiders who praise the work done by Hargreaves told ChannelNews that he struggled during the past 12 months to get retailers to range Sony products in Australia.

“Consumers are not demanding Sony product anymore, they want Apple and Samsung products” said a senior executive from Harvey Norman.

It’s believed that Sony Australia recently reported a further slump in sales from Australia with the Company selling less TVs, digital cameras and other consumer electronic products during the past 12 months.

Carl Rose is not saying whether he is considering quitting the struggling Company after the exit of both a marketing director and sales director who reported directly to him.

Hargreaves has told colleagues that he was leaving on “good terms” but has refused to say where he is going.

Rose said of the departure “After 26 years of dedicated service, David Hargreaves our general manager of consumer field sales, has made the difficult decision to leave Sony Australia.”

“I’d like to acknowledge David’s passion for both the consumer electronics industry and for Australian retail — he has approached our business with dedication, enthusiasm and commitment. 

“As a result of David’s decision, Sony will be reviewing the structure of the sales team, taking into consideration the changing nature of the Australian retail landscape.”