BBC Worldwide has announced a new partnership with YouTube and the launch of two new channels for science boffins.
One will be a new nature channel, showcasing new films created by BBC Earth, along with another science channel with Top Gear’s James May and his crack team of scientists.
Both will launch early 2013, BBC Worldwide said today, and believes the move will drive its YouTube subscribers base from its current 1.7 million to dizzy new heights.
The BBC’s most popular channels out of its six on YouTube are BBC Worldwide, Top Gear and EastEnders.
BBC Digital boss, Daniel Heaf, says the move to YouTube will give it scope for creativity and to experiment with different platforms.
Daniel Heaf, EVP & Managing Director Digital at BBC Worldwide says the British broadcaster is “very excited” about expanding our successful relationship with YouTube.
“Not only is it a place to distribute the best British content around the world it will, through our original content, be a place where we can experiment with new forms of creativity.”
|The deal also sees BBC add to its existing selection of over 8,000 YouTube clips across its 6 redesigned channels, including new clips include Top Gear series 18.
BBC Worldwide will also be launching a selection of long-form programming in the UK and Canada for the first time, including the first ever episodes of EastEnders, The Likely Lads, a selection from the BBC’s Shakespeare Collection and The Trials of Life and other dramas such as Campion and The Onedin Line.