Wearables Market Up 67pc: IDC
The global wearables market has begun to gain traction. Total shipment volumes reached 19.7 million units in Q1 2016, an increase of 67.2pc from the 11.8 million units shipped in Q1 2015 , according to an IDC report.
“The good news is that the wearables market continues to mature and expand,” said Ramon Llamas, research manager for IDC’s wearables team.
“The wearables that we see today are several steps ahead of what we saw when this market began … The downside is that it is becoming a crowded market, and not everyone is guaranteed success.”
IDC notes two areas where the market is showing continued growth: smartwatches and basic wearables – ie, devices which do not run third-party applications.
IDC identifies Fitbit as a clear market leader with 24.5pc of the overall action, followed by China’s Xiaomi with 19pc. Apple was a distant third with 7.5pc, followed by Garmin (4.6pc) and Samsung (3.6pc).
“Gamin finished slightly ahead of Samsung on the strength of its wristbands and watches appealing to a wide range of athletes, most especially golfers, runners and fitness tracker enthusiasts,” IDC says.