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New Content Platform & Integrated Retailer Services Platform To Be Launched In OZ

David Richards January 24, 2019 No Comments

Webcollage, the US based content delivery system used by several Australian retailers has been rebranded as Syndigo following the acquisition of the Company late last year. Retailers and brands are…

COMMENT: Can You Trust An Influencer Or Blogger To Tell You The ‘Real Truth’?

David Richards January 24, 2019 No Comments

Can you trust a blogger or a so-called influencer to sway your purchase of a technology or appliance purchase? or are you relying on the opinion of a person who…

New York Yanks & Microsoft Try To Control What The Daily Mail Reports

David Richards January 24, 2019 No Comments

The Daily Mail one of the most popular news websites in Australia has been slammed with Microsoft moving to deliver third party software that warns visitors that the site “generally…

Amazon A Threat To Retail Stores “Pure Myth” Claims Harvey Norman Boss

David Richards January 23, 2019 No Comments

A senior Harvey Norman executive has claimed that it’s a myth that retail stores are in trouble because of Amazon. Blaine Callard is the head of Harvey Norman’s Ireland operation…

Dyson Moves Head Office Closer To Australia

David Richards January 23, 2019 No Comments

Dyson has announced that it is moving its headquarters closer to Australia in an effort to grow market share. Currently located in the UK the Company is relocating their HQ…

Apple OZ Undergoes Transformation, Senior Content, Legal & Marketing Roles Advertised.

David Richards January 22, 2019 No Comments

As iPhone sales tumble, Apple Australia appears be undergoing a major transformation with the big US Company advertising a bevy of local senior roles including what appears to be senior…

David Jones Sales Wobble But CE & Appliances Grow

David Richards January 18, 2019 No Comments

Big department store David Jones joins a long list of retailers who saw sales wobble over the peak holiday buying period while suppliers are telling ChannelNews that Myer did “okay”…

Comment: Have CE & Appliance Retailers Jumped On A Discount Monster

David Richards January 17, 2019 No Comments

According to retailers attending CES 2019 the last few weeks of December were “incredibly” slow in Australia compared to previous years with some observers reporting a 20% or more decline…

Men Are The Real Deal Shoppers Online

David Richards January 16, 2019 No Comments

We know women love to spend, however new research has shown that’s it’s men who are often the highest income earner in a household who often check prices. According to…

Social Media Influencers ‘Not Trusted’ By Shoppers As Tech Brands Cuddle Up To Them

David Richards December 28, 2018 No Comments

Most shoppers do not trust social media influencers who are being courted by some of the biggest technology brands operating in Australia. Some major brands who dish out free gifts…