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Samsung Dares Public To Steal Its TVs

Samsung and Netflix have unleashed an ingenious promotional campaign that dares the public to steal one of its 85-inch Samsung Neo QLED TVs.

The marketing move sees a number of unguarded Neo QLED TVs left in various public locations, with a sign that reads: “Don’t steal this Samsung TV … heists are for movies, not real life.”

The ‘movie’ the sign refers to is Red Notice, a forthcoming Netflix film, in which an FBI agent hunts an art thief.

Interestingly, anyone that actually gets away with stealing one of the TV will be gifted a brand new Neo QLED 4K TV.

Happy heisting.

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