Home > Communication > IFA 2019: LG Debut New Mid-Range K-Series

IFA 2019: LG Debut New Mid-Range K-Series

LG Electronics has further attempted to turnaround its struggling mobile phone business, with the unveiling of its new multimedia focused ‘K Series’ at IFA 2019.

The new K50S and K40S smartphones are tipped to not launch in Australia, but will release in Europe, Latin America and Europe from October – boasting “flagship features with friendlier prices.”

It comes as competition in the global mid-tier smartphone market continues to intensify, with the LG K50S sporting three rear cameras including a depth sensor.

The devices claim to provide immersive gaming and multimedia consumption, with minimal bezels.

“These new K series devices offer an optimized multimedia experience that are competitive with the best smartphones in the price range,” asserts Morris Lee, senior vice president at LG Electronics Mobile Communications Company.

“With enhanced screens and more versatile cameras, the K50S and K40S represent exceptional value that demonstrate LG’s commitment to putting consumers’ needs first.”

[LG Electronics]



You may also like
PC Shipments To Fall 9.3%: Gartner
LG To Develop EV Charging Stations
EXCLUSIVE: LG To Launch New WebOS 2 With Gaming Control Dashboard
Record Samsung Smartphone Sales As Z Fold4 Specs Leak
Appliance Industry Mired In Short Supply Problems