ASUS Struggles As They Release Pricey Gaming Notebook

As Acer soars, fellow Taiwanese PC Company ASUS, parent Company Asustek Computer has reported a 23.6% slump in revenues.

The news comes as the Company locally tries to grow their share of the PC gaming market.

Earlier this week we revealed that Acer had grown revenues by 13% and profits by 20% they had also achieved a lift in gaming revenue of 168%, Chromebook revenue grew by 27%.

At ASUS the Company reported consolidated revenues of US$1.15 billion for October 2017, this represented a 23.16% drop on month and 9.51% drop on year.

The company has totalled NT$354.67 billion in year-to-date revenues, down 6.35% compared with the same time last year.

Yesterday ASUS Australia announced a new ROG gaming notebook range that included what they claim is the world’s first ultra-responsive 144Hz laptop, the ROG G703, along with new ROG GL503 model.

The power-packed portable is far from cheap is going to have to compete with similar offerings from Acer with their Predator offering and Dell’s Alienware range.

The new ASUS offering is set to sting owners around AU$4,530. A key feature is the IPS screen which benefits from a 144Hz refresh rate along with Nvidia’s G-Sync tech to combat tearing and stuttering.

It only has a 7ms response time and a Full HD resolution panel.

About Post Author

David Richards

David Richards has been writing about technology for more than 30 years. A former Fleet Street journalist, he wrote the Award Winning Series on the Federated Ships Painters + Dockers Union for the Bulletin that led to a Royal Commission. He is also a Logie Winner for Outstanding Contribution To TV Journalism with a story called The Werribee Affair. In 1997, he built the largest Australian technology media company and prior to that the third largest PR company that became the foundation company for Ogilvy PR. Today he writes about technology and the impact on both business and consumers.