Netflix Jacks Up Aussie Prices, Again
Netflix is hiking Australian prices for both its basic and standard packages, with its 12 million local users set to pay up to $2 more per month.
The basic plan, which includes standard-definition streaming of one stream at a time, will increase from $9.99 to $10.99, while the standard plan, which offers two simultaneous streams in high definition and allows downloading to two devices, will go from $13.99 to $15.99.
Netflix already increased the price of its premium service – which allows four simultaneous streams in 4K quality, and downloads to four devices – from $17.99 to $19.99 last year, and has not increased the price since then.
In a statement, a Netflix spokesperson defended the price hikes, saying they will help the platform invest in more content.
“We know Australians have never had more choices when it comes to entertainment, and we’re more committed than ever to delivering an experience that exceeds their expectations.
“Members tell us how much they value the breadth and variety of the catalogue, and we’re updating our prices so that we can continue to invest in more shows and films.
“As always, there will be different plans so that people can pick a price that works for their budget,” the spokesperson said.
New users will have to pay the new prices immediately, while existing users will see them in their next billing cycle. Prices for basic and standard plans last increased in June 2017.