JP Morgan Slashes iPhone X Q1 & Q2 Sales Forecast
American securities firm, JP Morgan, has further slashed its sales estimates for the iPhone X, dropping Q1 forecasts from 55 million to 52 million, and Q2 from 45 million to 42 million.
The company has also reportedly cut its Q1 production estimates for Apple’s tenth anniversary smartphone by 25%, from 20 million to 15 million.
As reflected in Apple’s recent earnings report, the iPhone X has contributed a notable amount of revenue for the Californian tech giant, however, the device’s volume sales were comparatively lower on a year-on-year basis.
Average revenue derived per iPhone X is reportedly US$797, which is somewhat higher than the $755 figure market commentators forecast.