Huawei Consumer Business Group has released its 2016 half-year financial results, with smartphone shipments up 25 per cent year-on-year, boosted by overseas market growth.
First-half sales revenue increased 41 per cent year-on-year to 77.4 billion yuan (around $15.42 billion), with smartphone shipments totalling 60.56 million.
“We saw particularly fast growth in traditionally high-end smartphone markets such as Europe and emerging markets including North Africa, Central Asia and Latin America,” Huawei Consumer Business Group chief executive officer Richard Yu commented.
“We have continued to maintain healthy growth within the highly competitive smartphone market, which is testament to Huawei’s long-term commitment to innovation, anticipation of consumer trend and dual strategy of focusing on both domestic and international markets.”
Huawei stated that it had recorded growth in overseas markets 1.6 times faster than that of mainland China, having further optimised its revenue structure.
Flagship products, such as the P9, Mate 8 and Honor V8 smartphones, and MateBook 2-in-1 notebook, “have been well-received by consumers worldwide”, Huawei stated.
Mate 8 sales volumes increased by 65 per cent when compared with Mate 7 sales during the same period in 2015, while 4.5 million P9 and P9 Plus devices have been sold, of which the number of devices sold internationally increased by 120 per cent when compared with sales of the P8 during the same period last year.
Huawei has expanded its retail presence, stating that there were 35,000 retail stores around the world offering Huawei products as of May 2016, an increase of 116 per cent on the same period last year.
