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EXCLUSIVE: New Samsung $30K TV Revealed & Local 2018 Pricing

A battle between Samsung with their high-priced QLED wall TV and LG with an all new premium OLED TV that also features OK Google, voice activation technology has broken out in the top end premium TV market with Samsung making the first move to get attention.

ChannelNews can exclusively reveal not only the new range but local Australian pricing for the Samsung range with the top end model set to be close to $30K.
Even before their local press launch on April 4th 2018, Samsung has taken to using the comments of journalist that they flew to New York at their expense to spruik their new range of premium TV’s.

In what is emerging as an expanded modus operandi for the Korean consumer electronics Company, “bought media”, Samsung has today sent out thousands of emails to consumers, using the comments of journalists from News Corporation, Time Out and Tech site EFTM who it appears have been enticed to praise the new Samsung 2018 premium TV offering.

Samsung who normally spruik their new TV range at CES this year chose a New York event which key Australian retailers and select journalists were invited to.

The comments of those journalists and online bloggers are now being used in a major EDM marketing campaign to headline the new range in Australia.

News Corporation journalist Mathew Dunn is headlined in the EDM with the comment, “Samsung’s new 2018 QLED TV’s appear almost invisible” he claims.

To date arch rival LG has kept their powder dry despite overseas media praising the LG offering which ChannelNews saw at CES 2018.

Their models were among the most impressive TVs we saw but the company didn’t go into many details about the overall range which is set to be launched in Australia next month.

The LG Hero is their new W8 OLED TV this will go up against the Samsung Series 9 88-inch Q9 UHD QLED TV which has a price tag of $29,999.

Also, at the top end Samsung has launched the Series 9 75-inch Q9 UHD QLED TV which retails for $12,999.

A Series 8 75-inch Q8 Curved UHD QLED TV has also been launched by Samsung, it will retail for $11,499.

there is also a Series 7, 75-inch Q7 UHD QLED TV that is set to retail for under $10K by $1 dollar at $9,999.

Also, in the LG line-up is the G8, E8, C8, and B8.

The top-of-the-line W8 is the newest model of LG’s wallpaper TV and will be available in 77-inch and 65-inch screen sizes.

The W8 features improved processing using LG’s Alpha 9 processor, which supports high dynamic range (HDR), native 4K/120 frames-per-second content and features improved algorithms for clearer picture quality.

The 77-inch model of the W8 is tipped to sell for $19,999 and will be available shortly in Australia.

While Samsung is still spruiking their QLED technology LG is rolling out new Nano Cell technology and Full-Array Local Dimming to ensure black levels that approach the ranks of LG’s OLED TVs, with improved shadow details and wider viewing angles than last year’s models.

Samsung claim that the improved Samsung QLED TV range in 2018 takes Quantum dot technology to the next level.

Retaining up to a billion shades but bringing a brighter and richer image performance than any other Samsung model, this year’s QLED televisions help recreate the colours of the real world even more accurately than before, for superb lifelike viewing experiences.

Like LG Samsung is claiming that their black is better on QLED TV (compared to 2017 QLED range). Direct Full Array technology precisely controls light levels in multiple zones across the screen, so the bright and dark areas in a scene are displayed as they should be, with sharp definition and contrast.

And because their Quantum dots are made from inorganic materials, QLED’s colour is made to last. That means peace of mind that you can enjoy incredible images for years to come the Korean Company claims.

For the first time in 2018, Samsung QLED TV’s incorporate the power of HDR10+1.

Keeping pace with the latest High Dynamic Range movies and games content, HDR10+ helps reveal fine detail and nuance in every scene, so you can watch the entertainment you love as the creator intended it to be seen.

One Remote
For premium buyers there is a brand-new Samsung remote.

Their Remote Control2 lets owners of one of their TV’s witch effortlessly between streaming content and connected games consoles, Blu-ray players and more with just one remote, and with device names automatically displayed on screen.

One Clear Connection
A real standout from Samsung this year is their new One Clear Connection3 that combines your connected devices and the TV power cord into a single, translucent wire, that runs from the TV to a connected device or Samsung controller.

A new ambient Mode lets you access backgrounds on the screen when the TV is off, or you can display a photo of your wall and experience TV that really does appear to vanish into the décor.


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