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EXCLUSIVE: LG OZ Part Company With PR Manager

Philip Anderson the former Communications Director at LG Electronics Australia has parted Company with the Korean Electronics Company.

Anderson a former LG head office employee left the Australian subsidiary last week.3hs366ke_embeded_image_1

Earlier this year ChannelNews questioned Andersons actions, when he chose not to issue Australian journalists with information on the fact that LG was taking action against arch rival Dyson in the Australian Federal Court.

This was despite the fact that Korean journalists had already been told about the action in Korea.

Anderson demanded that we “pull” the local story down.

He also refused to comment on the issue at the time.

Anderson who took up the LG Electronics Australia announced the appointment of Anderson to the newly-created role of head of public relations in October 2012.

According to LG Australia Marketing Director Angus Jones Anderson is not being replaced in the short term with LG One which is managed by Hill + Knowlton taking on the role of managing day to day PR for the Company.

Anderson joined LG Australia from LG’s head office in Seoul, Korea, where he has worked between 2010 and 2012. He has previously worked with Philips Electronics, Samsung Engineering, Chanel and FMCG brand Tetra Pak.

 

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