Processors and 8K upscaling are key to Samsung’s new 2024 TVs which were revealed today at CES 2024 and there is even a transparent TV that looks like a sheet of glass, and you can see through it when it’s turned off.
Upscaling is an expanded feature with this year’s TV range due in part to Samsungs new AI-powered upscaling.
Samsung’s AI Upscaling Pro feature in its QN900D (65- to 85-inch) television range is unique and can convert 4K content into 8K or HD / SD media into 4K.
The company says the QN900D is the “slimmest, most premium 8K TV to ever hit the market.” In addition to resolution upscaling, the television includes a trick to recognize when you’re watching sports and help track the game’s ball on the screen. 
AIN is also delivering a Real Depth Enhancer Pro that helps to boost contrast between the foreground and background, including in fast-paced content like car racing.
The new QLED (8K and 4K) and OLED televisions also include a new feature called Active Voice Amplifier Pro, that can boost dialog and “key sound effects” for more immersive audio.
In addition, AI Customization Mode asks you to choose your “preferred picture” in a series of scenes when setting up the television; it will then use AI to detect the scene you’re watching and optimize the picture accordingly based on your preferences.
The company is also launching a budget 8K QLED TV, the QN85D, that won’t have the AI conversion features.
Samsung also has new OLED models for 2024, including the S90D and S95D (both 55- to 77-inch). The latter includes the company’s “OLED Glare Free” tech, which it claims will let you “enjoy the best possible viewing experience across both bright and dark rooms.” Samsung says the feature doesn’t affect the picture’s viewing angles or contrast and can depict Pantone-validated standard colorus. The S95D has a 4K 144Hz panel, and it measures just under 11mm thick.
The company’s 2024 offerings also include “more ultra-large screen options than ever,” including 98-inch models in its Neo QLED 8K and 4K, QLED 4K and Crystal UHD lineups. Yet another AI-powered feature will address the problem of pixels becoming more discernible as screen size increases. Samsung’s Supersize Picture Enhancer feature uses AI upscaling to enhance the perceived sharpness and reduce visible noise on each pixel to help offset the bigger TVs’ larger dots.
