CE Retailers To Benefit From Price Rises As Apple CEO Has Pow Wow With Trump
Consumer Electronics retailers are set to benefit from price rises with Apple reportedly mulling price increases for its latest iPhone 17 models and iPads as of September 2025.
The move comes as researchers tip a significant increase in the price of smartphones.
Apple whose products are seen as being significantly over priced claim that their price rises will be due to “new features and design changes” instead of the Trump Administration’s tariffs on goods from China, where many of Apples iPhones are still manufactured despite Apple spin that would like one to believe that India is the new destination for Foxconn manufacturing the assembler of Apple products.
Currently Apple manufactures the vast majority of its iPhones and other hardware in China.
However, the company has increasingly looked to shift production to India due to volatile trade relations between Beijing and Washington.
Last month, information surfaced that Apple was looking to have India produce most of its iPhones by 2026.
Apple also scrambled to import more iPhones from India in recent weeks to get ahead of higher tariffs.
Now after a chat with the US President overnight Apple CEO Tim Cook is apparently committed to assembling products in the USA.
However, China is expected to continue to manufacture higher-end models like the iPhone Pro and Pro Max because India lacks sufficient capacity to mass produce them, according to insiders.
This week CES organisers the Consumer Technology Association claimed that the price of smartphones will surge 31 per cent with notebook and tablets set to increase 34 per cent, based on new modelling following the introduction of Trump Tariffs.
The only problem is that the modelling appears to be US centric with price rises in Australia tipped to be lower except from organisations who are looking to recover revenues lost in other Countries in an effort to reduce the impact on US consumers and to protect their US market share.
The research also revealed economic losses could reach as much as $US69bn annually, even after accounting for potential reshoring and new domestic production.
As for Apple who is struggling to get ahead in the artificial intelligence market they are indicating that their price hikes will be global, and are set to be implemented alongside new iPhone features, such as artificial intelligence tools referred to as “Apple Intelligence,” and design tweaks, including thinner and foldable models.
CEO Tim Cook, who spoke with US President Trump last night is desperate to avoid upsetting the US administration and wants to avoid any chatter that the hikes are due to US tariffs on Chinese-made goods.
Trump confirmed that he talked to Apple after the U.S. and China agreed to suspend most tariffs for 90 days.
Wall Street and Apple investors cheered the pause on Chinese tariffs. Apple stock was up 6% on Monday, versus 4% for the Nasdaq.
“I spoke to Tim Cook this morning, and he’s going to, I think, even up his numbers,” Trump said in the Oval Office. ”$500 billion, he’s going to be building a lot of plants in the United States for Apple. And we look forward to that.”
Apple previously said in February it would spend $500 billion to expand many of its operations in the U.S., including assembling artificial intelligence servers in Houston.
Before Trump announced the latest trade deal, Cook told analysts last month that the tariff war resulted in $900 million in additional costs for Apple this quarter.























































































