Canalys Say Samsung Galaxy S8 Demand Overestimated
New data out of Canalys says that the global smartphone shipments grew 4% year-on-year to over 340 million in Q2 2017.
“The smartphone market continued to grow in Q2, despite India and China both slipping into decline,” commented Canalys Research Analyst Vincent Thielke.
“Smartphone shipments to North America increased around 7% year on year, with Apple growing 10%.”
More specifically, Canalys say that Samsung continued to lead with shipments of over 79 million units.
“Shipments of the S8 have been strong in some regions, but there are signs that demand has been overestimated,” said Canalys Senior Analyst Tim Coulling.
“Canalys’ channels research has revealed inventory buildup in Europe, which when combined with discounting in the US, indicates Samsung may be testing the limits of Android smartphone pricing. As Apple looks to refresh the iPhone, even with its unique user experience, it too must justify any significant price increases with tangible improvements to both feature set and design.”
Apple held on to second place by shipping 41 million iPhones, increasing its annual shipments volume where Samsung’s stayed relatievely flat.
Canalys say that worldwide shipments of 38 million units, growth of 20% for Huawei, helped it close the gap with the leading pair and get within 3 million units of taking the second place from Apple.
Oppo and Xiaomi were also strong performers, growing shipments 44% and 52% respectively.