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Demand For Japanese Camera’s Takes A Dive As Sales Plunge

Demand For Japanese Camera

Brands such as Olympus, Fuji, Nikon, Canon, Sony and Panasonic are facing double digit declines as more consumers than ever before move to using smartphones as a their primary camera. 

Japanese camera makers shipped 3.962 digital cameras in September 2014, this was down 32.5% year on year. Value of the shipments was US$765 million which was down 21.7%, according to the Japan-based Camera & Imaging Products Association (CIPA).

Shipments of 31.325 million units during the January-September fell on year by 32.7% and the corresponding shipment value fell 17.8%, CIPA indicated.

In Australia retailers are reporting a continuing fall in demand for digital SLR cameras.


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