Online Sales Growing At 20pc Down Under: Mobile Sales Zoom
The inaugural CommBank Retail Insights, published yesterday, is described as an exclusive, wide-ranging analysis of the Australian retail sector. Its findings are said to be based on analysis of 80 million online transactions from over 3 million CommBank cardholders, along with online research conducted by ACA Research, including databases from Inside Retail, Intermedia and Retail Media. The report also draws on an in-depth survey of more 500 retailers around the It says, among many other things, that some 71pc of retailers in the survey are Among multichannel retailers, an average 18pc of sales are claimed to take The report says shoppers have become more comfortable making higher value Some 18pc of online sales now happen on a mobile device, and that rate is |