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Synergy Appoints Gillette Exec As New Marketing Lead

Melbourne-based pro AV distributor Synergy has appointed former Gillette executive, Sonia Pace, as its new Marketing Manager, effective immediately.

Ms Pace commenced her role early this week, and will be tasked with leading Synergy Audio Visual’s marketing department.

Whilst new to the world of hi-fi, home cinema and custom AV, the distributor asserts Pace’s extensive marketing experience will serve the company well.

She most recently worked as Marketing Lead for Blu-Tack manufacturer, Bostik, and prior to this was employed by Gillette, Kraft and Methven.

Pace will be tasked with developing Synergy Audio Visual’s stable of brands, and providing marketing support to the distributor’s suppliers and customers.

Locally, the company distributes brands such as elac, McIntosh, Ruark Audio, Rega, Sonus Faber and Cambridge.

Consisting of two divisions – Synergy AV and Synergy Custom and Commercial – the distributor specialises in brands which are “uncompromising in style, function and design.”



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