Samsung Foldable Phone To Alleviate Mobile “Crisis”
Samsung is reportedly relying on the success of its first foldable phone and new Galaxy S10 to overcome a mobile “crisis.”
According to the Korea Herald, Samsung Mobile boss DJ Koh informed executives and employees he was “sorry” about the “struggling status” of the company’s current smartphone division.
” [I] will do my best to overcome the crisis with the upcoming Galaxy 10 and foldable phones,” he reportedly said in a corporate message.
The Korea Herald claims rumours have mounted over Koh’s position, following organisational restructuring and end of year reshuffling.
It comes after Samsung reported a drop of 30% in Q3 mobile operating profit to 2.2 trillion won (US$1.95 billion).
Samsung has pledged to lift mobile revenue despite intense global competition, with a focus on innovative flagships and amped up mid-range portfolio.
As previously reported, Samsung’s first foldable smartphone is tipped to unveil in February, launching in March 2018.
The Galaxy S10 (its 10th anniversary device) is rumoured to be its most bezel-free phone yet, with an in-display fingerprint reader.
Both devices are tipped to feature a neural processing unit processor for artificial intelligence capabilities.