Samsung’s 2026 TV range signals a clear shift in focus to OLED and next-gen RGB LED LCD technology, as 8K is pushed even further to the sidelines.

Headlining the range are the new S95H and S99H OLED TVs, which Samsung says are up to 35% brighter than last year’s flagships.

If those claims hold up, peak brightness could approach 3,000 nits – a big deal for HDR performance.

The QD-OLED models will be available from 48 to 83 inches, although the smallest and largest sizes will use WOLED panels due to supply limits. Refresh rates hit 165Hz, making them particularly appealing for gamers.

Below the flagships, Samsung is expanding its OLED lineup with the S90H and S85H series, responding to strong demand.

The S90H inherits a matte, anti-glare coating from the high-end models, while panel types will continue to vary by size and region – something buyers will need to watch closely.

The biggest technological shift, however, is Samsung’s new RGB LED LCD range, also known as ‘Micro RGB’.

Unlike OLED, these are still traditional LCD TVs, but with red, green and blue LEDs used directly in the backlight.

Samsung claims 100% BT.2020 colour coverage, which if accurate would be a major leap for HDR. Sizes range all the way up to a massive 130 inches, making Samsung the first brand to announce an LCD TV that large.

At the same time, Samsung is scaling back 8K. For 2026, there’s just one 8K model confirmed: the 98-inch QN990H.

The popular QN90 mini-LED series also won’t get a direct successor, highlighting the pressure Samsung faces from aggressive Chinese TV makers in the LCD space.

The Frame range gets a modest refresh. Most sizes lose the external One Connect box, except for 43- and 50-inch models, while a new 98-inch option joins the lineup. The Frame Pro continues as an edge-lit mini-LED model.

Across the range, Samsung’s Tizen OS reaches version 10, adding new AI picture and sound features, Google Photos support and expanded updates for older TVs.

Notably, Samsung’s Art Store is coming to select OLED models for the first time – a sign the company is now confident burn-in is no longer a major concern.

Australian pricing and availability are yet to be confirmed.