Woolies Fly & Collect “Revolution”
Get your shopping when you step off a plane.
Woolworths launched a revolutionary airport grocery collection service at Melbourne Airport this week, meaning shoppers no longer have to stop off at the supermarket on the way home after a long journey.
The ‘click&collect’ service allows customers to pre-order their groceries before they get on a place, and collect their groceries after they step off the plane in Melbourne.
Woolies customers can order their groceries up to seven days in advance online or via the Woolies mobile app. However, we can’t help but wonder whether chilled items like milk and meat will last, say, if a flight is delayed.
The goods are pick up groceries from staff at the Woolworths click&collect building at the Melbourne Airport terminal forecourt. Collection times between 9am – 9pm, seven days a week.
No word yet if the supermarket giant has plans to move beyond Victoria.
“[Woolies] customers are increasingly embracing online and mobile platforms as a convenient and hassle free way to shop,” said Kate Langford, Head of Online Business Development, Woolworths Supermarkets.
“Melbourne Airport is the second busiest airport in the country and the Sydney to Melbourne route is the fourth busiest route in the world so we were excited to work with Melbourne Airport to launch this new service.”
The new service will also be handy for the 14,000+ people who work at the Melbourne Airport.
Woolies is going gung-ho online and in-app shopping with other click&collect options including from 130 supermarkets, and click&collect drive thru.