Panasonic Hits The Road
The national roadshow hitting Sydney, Melbourne, Perth and Brisbane showcase the Consumer Electronics 2013 – from Washing Machines, Air Conditioners, Refrigerators and Microwave range; the latest LUMIX cameras, VIERA TVs to Blu-ray Recorders.
The first event, which kicked off in Adelaide had 200+ retail floor staff in attendance. Retail floor staff interested in attending the road shows should contact their Panasonic Sales Representative.
Richard Tassone, GM Marketing, Consumer Electronics, said the time was right for a national roadshow, and its all about
giving retailers in-store demo ideas.
“The real focus for the roadshow is to show our retail partners some simple ways they can demonstrate this in-store to highlight the benefits to the customer. All product managers and training staff got involved in this at the Adelaide Pana event.
“We felt it was the right time to hold a roadshow on this scale, with our recent push into new areas of whitegoods, as well as TV and imaging products that offer even greater interactivity and connectivity for the consumer and integration with devices such as smartphones and tablets.”
“In Adelaide a number of the retailers came to us with their customer questions on the new range, so we were able to show them on the spot some in-store demo ideas.”
“We have had great feedback already,” he said.
The national roadshow is visiting a capital city near you –
Melbourne: 14th & 15th May
Sydney: 21st & 22nd May
Brisbane: 28th May
Perth: 12th June