Home > Brands > Google > Google Rejigs EU Shopping Apps

Google Rejigs EU Shopping Apps

Google is rejigging millions of search results to allow rival shopping-comparison services to bid for and resell advertising space at the top of Google search results in Europe.

The new ads appear alongside similar product ads from Google’s own shopping-ad unit.

The changes are part of the search giant’s effort to comply with a European Union anti-trust decision that fined the company a cool 2.42 billion euros (A$3.6 billion) for using its dominant search engine to favour its own shopping ads at the expense of competitors.

Google, which is still appealing the decision, is implementing the order to avoid noncompliance fines that can reach more than $12 million.



You may also like
Caesar's Superdome in New Orleans, the venue for Super Bowl LIX
AI Dominates at US Super Bowl
China Mulls An Apple Probe as Tariff War Festers
Google Pixel Update Fixes Security And Bluetooth Bugs
Is Google Set To Chop Fitbit & What Is The Future For The Pixel Smartphone After Recent Memo?
Samsung Unveils Eclipsa Audio-Compatible Soundbars

Popular Posts

Nintendo To Gauge Demand For Switch 2
Latest News
/
/
Nine Shares Surge As They Spruik Arrival Of Sport On Disney
Latest News
/
/
Apple iPhone SE 4 Renders Leaked
Latest News
/
/
Caesar's Superdome in New Orleans, the venue for Super Bowl LIX
AI Dominates at US Super Bowl
Latest News
/
/
Intelligence Agency Sounds Alarm Over DeepSeek
Latest News
/
/

Digital Magazines

Recent Post

Nintendo To Gauge Demand For Switch 2
Latest News
/
//
Comments are Off
Nintendo will look at the response from a Nintendo Direct presentation to fine tune its rollout of the upcoming Switch...
Read More