Home > Brands > Facebook > Facebook Set To Launch Aussie News Service By Year’s End

Facebook Set To Launch Aussie News Service By Year’s End

Facebook plans to introduce a dedicated news service in Australia by the end of the year, while executives have denied they bullied the Australian Parliament during the recent media bargaining code negotiations.

The Morrison Government agreed to change the code after the tech giant banned Australian users from accessing news.

Facebook’s director of policy in Australia, Mia Garlick, pictured right, told a parliamentary inquiry: “There were certainly errors in our enforcement for which we’re truly sorry.”

She said the company has been working to sign commercial deals with Australian news companies, but not specifically under the code.

Garlick added that there are deals or letters-of-intent with six news organisations: Seven, News Corp, Schwartz Media, Private Media, Solstice Media and Sky News.

While Facebook is not looking at standard offers for smaller publishers, it does plan to introduce its Facebook News product – a separate feed only containing news – to Australian users by the end of the year.

Garlick would not reveal how much the deals are worth, but did say Facebook users were referred to news websites 5.1 billion times last year, at an estimated value of $407 million.

You may also like
Meta Accused Of ‘Secretly Harvesting’ Biometrics Without Consent
U.S. Costco To Trial Member Card Scanners At Entrances
Big Tech Ignoring Calls To Protect Users from Scams, Says ASIC
Google & Meta’s Ad Revenue Costs Publishers $21.9B, Study Says
Facebook News On The Nose As Consumer Move Away From Social Media Platforms