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BREAKING NEWS: Apple Aquires Kiwi Wireless Charging Company

Apple who are currently being supplied wireless chargers by Belkin has moved to acquire a New Zealand Wireless Charging Company.

PowerbyProxi, a designer of wireless-charging systems, this morning confirmed that they have been acquired by the iPhone maker.

The move appears to be part of a strategy by Apple to be in control of their own component manufacturing destiny, a move that long term could impact their current suppliers including Samsung and the likes of Belkin.

Financial terms of the transaction weren’t revealed.

Dan Riccio, Apple’s senior vice president of hardware engineering, called the acquisition a “great addition as Apple works to create a wireless future”.

“We want to bring truly effortless charging to more places and more customers around the world,” he added.

The acquisition comes after Apple launched a Belkin made wireless-charger that was launched alongside the new iPhone X, iPhone 8 and iPhone 8 Plus. The iPhones use the same Qi wireless-power standard as Samsung’s Galaxy devices.

New Zealand-based PowerbyProxi was founded in 2007 to develop technology that would let people charge smartphones and other devices without having to plug them in to a power source. One of the company’s products is Proxi-Module, a modular wireless-power system that can be adapted and integrated into other products.

The company will remain in Auckland, New Zealand, Apple said in a statement.



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