Huawei Goes Shopping At Westfield
The move is the first time Huawei has showcased its consumer product range of phones and mobile broadband hardware in one location in Australian shopping centres.
The promotion started in Westfield Chatswood, pictured, last weekend and this week is featuring in Bondi, Parramatta, Sydney City and Miranda Westfields.
Huawei is using its Mate 7 smartphones to lure shoppers, with reps giving away “keys” at Westfield shopping centres at Bondi and Chatswood. Key holders can then visit a Huawei showcase to see if their key unlocks access to a Mate 7 phone.
Huawei claimed 1500 keys were handed out at Westfield Chatswood last weekend, with 1300 people visiting the showcase. It is giving away five phones each day at each location.