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Vodafone To Offer NBN Service – Pledges Fast Data

Vodafone To Offer NBN Service – Pledges Fast Data

Vodafone is set to branch out into fixed-line broadband in the Australian market yesterday advising that it will offer NBN services by the end of next year. Speaking at the Charles Todd Oration in Sydney Vodafone CEO Inaki Berroeta noted interchangeable consumer use of fixed-line broadband and mobile amid growing data consumption.

“We know that customers love data with around 14000 terabytes used on the Vodafone mobile network each month and their appetite for fast data is continuing to grow” Berroeta said. “The NBN will allow us to deliver more data to customers.

“Not only are Australians consuming more and more data they are reasingly using mobile and fixed broadband interchangeably.

“Consumers are converged but the telco market isn’t – and we want to change this. Customers want seamless connection easy-to-understand plans and reliable service – and that’s the proposition we’ll be bringing to Australia.”

Observers note that while Telstra TPG Optus and Vocus currently account for close to 90 percent of NBN connections opportunities will open for other providers like Vodafone to grab a share of the action.

Berroeta described the company’s move as “a natural progression” for its business”. He hinted that Vodafone will go after both the home and office fixed broadband market.

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