Custom install distributor Snap One has cut a deal with Sound United that will see them distribute an assortment of Denon, Marantz, and Definitive Technology products, what’s not know is how the deal will play out in Australia.
Announcing the deal Snap One senior vice president of product management Mike Jordan claimed, “The proliferation in audio installations over the past year cannot be ignored and is a huge area of growth for installers,”.
Questions are now being raised as to whether the deal was struck because Snap One is struggling to get Onkyo and Integra products.
Recently the CEO of Snap AV in Australia Adam Merlino was bragging about their Integra deal he said, “Snap AV is honoured to present Integra’s top of the line home theatre products to custom installers throughout Australia and New Zealand”.
ChannelNews understands that there is no stock of either Integra or Onkyo products in the Australian supply channel.
At this stage it’s not known whether Snap AV a subsidiary of Snap One, he has been able to get access to stock of Integra receivers for their installers.
Mike Jordan claimed, “Our commitment is to offer the best solutions possible for a broad range of categories, so installers have the right product for the job whenever they need it”.
He added Denon, Marantz, and Definitive Technology are established audio providers and have been for decades. The addition of these lauded brands and their products to our portfolio is a powerful supplement for installers being increasingly tapped for distributed audio, home theatre, outdoor, and other audio-focused builds.”
With a range of products from wireless all-in-one smart speakers to soundbars, to multichannel AV processors and receivers, Denon, Marantz, and Definitive Technology enable integrators to take their audio installs to new heights. Whether that be an industry-leading IMAX Enhanced home theatre capable of connecting to a distributed wireless audio system, or an immersive backyard setup, the possibilities across the three audio brands are extensive.
James Krakowski, vice president of commercial operations at Sound United, parent company to Denon, Marantz and Definitive Technology said, “We’re re-entering a golden age of audio after more than a decade of seeing consumer demand for small, low-fidelity audio products stemming from the rise of the MP3,”.
He added “The propagation of high-resolution streaming technologies, coupled with ballooning demand for premium at-home streaming services like HBO Max, are ushering in a full-scale renaissance for better home theatre and hi-fi systems. We’re confident this newly-forged partnership with Snap One will empower installers everywhere to make better purchasing decisions based on quality, rather than simply price.”
The deal is inclusive of AV receivers and processors, architectural and custom install speakers, outdoor speakers, HEOS wireless multi room and whole home audio products, and home theatre and high-performance loudspeakers.
At this stage the deal is only available in the USA.