Edelman PR Dumped By Symantec
“On behalf of Norton’s PR team, I would like to inform you that Edelman will not be representing Symantec’s consumer business, Norton, in Australia with immediate effect,” in-house PR manager Natalie Connor announced to press via e-mail on Friday.
“Due to an unresolved commercial conflict of interest and timing, we have agreed not to continue with the partnership. Norton’s PR activity will continue to be conducted in-house.”
Text 100 handed spin for Norton up until April, when Symantec ended that arrangement due to what it called ” changing business and communication requirements.” Appointment of Edelman was revealed in mid-August.