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Lenovo Launches Company Rejig

After losing its title as the world’s No. 1 PC maker, China’s Lenovo is rejigging its operations and looking to shore up its smartphone business.

For the first time in four years, Lenovo recently slipped from the top spot to No. 2 in the PC market, behind Hewlett-Packard.

And it has fallen to eighth place in the smartphone market: it was in third spot when Lenovo acquired the business from Motorola.

Lenovo is also facing fresh challenges from Chinese rivals such as Huawei, which has recently rolled out its own hybrid laptop tablets and is making gains in the smartphone arena.

But Lenovo made a profit in its latest quarter, and under CEO Yang Yuanqing, pictured, the company is now restructuring and installing new management in a bid to compete in a market known for fierce cost-cutting.

The organisation will be split into a datacentre group and a consumer division for PCs and smart devices

Lenovo is also bringing back Liu Jun, a PC industry veteran, as president of Lenovo China; he will also lead the consumer division. “We are a company to learn quickly, no matter from success or failure,” Yang said.

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