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Fitbit Rolls Out New Smartwatch Styles

Fitbit has launched a new colour for its flagship Sense smartwatch, as well as an array of new watch bands including additions to its Designer Collections.

The Fitbit Sense is now available in a “neutral, relaxed” stainless steel body with sage grey watch band, a colour also added to Fitbit’s range of infinity bands sold on its website. The manufacturer is also adding hook and loop bands for extra comfort, vegan leather bands, and more colour options for its breathable silicone sports bands.

In its Designer Collections, two new Brother Vellies “scrunchie-inspired” leather bands in black and oak will sell for $89.95 AUD.

“The collection takes a high-fashion twist on the iconic scrunchie, made with Horween leather.

“The lightweight leather bands are handcrafted with premium oils and dyes, and tanned through traditional techniques so they mold to your wrist and develop an aged patina finish over time,” says Fitbit.

Fitbit is also expanding its $49.95 AUD Victor Glemaud knit bands from last year, bringing two new options to the range with its existing metallic gold/black and layered black/red bands.

“The collection introduces a metallic ombré band with shimmering flecks of varying nude shades that transition from light to dark.

“It also includes a metallic stripe band with a deep brown strip down the center of a dark brown backdrop with gold flecks,” the manufacturer said.

The new Sense and band options are available on the Fitbit website.

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