Rise Together Australia, We Are About To Go To War, With A Little Bit Of Encouragement From Samsung
To motviate all Australians Samsung has come up with an inspirational piece of creative which will seriously test your Allegiance to OZ.
In partnership with Israel Folau Samsung has launched #WeRiseTogether – a campaign inspiring Australians to wake up early and get behind the Wallabies for the biggest tournament in Rugby.
Philip Newtown, Corporate Vice President and Chief Marketing Officer, Samsung Electronics Australia said: “We’ve created #WeRiseTogether to encourage Aussie rugby fans to come together, no matter the time of day, to get behind the Wallabies and to share in the excitement of the biggest sporting event of the year.”
To kick-start the campaign,Samsung will be hosting an exclusive event for Wallabies supporters starting from 5am at the Sydney Opera House.
Commenting on the campaign, Samsung Ambassador and Wallaby star, Israel Folau said: “Nothing compares to the passion of Aussie sports fans. It’s engrained the culture and as players it inspires us knowing so many people are waking up at all hours to get together to cheer us on. I’m really excited about Samsung’s #WeRiseTogether campaign and hope everyone gets around it ….we’re ready, but need your support. Let’s rise together and take on the world.”
To help Aussies spring out of bed at any hour, the #WeRiseTogether Samsung activation will include:
Retweet a reminder – By retweeting @SamsungAU Wallabies match announcements fans will receive an auto response reminder 30 minutes before kickoff.
Izzy Wake Up Call – Need a little help rising up? Download a wake up alarm from Izzy Folau directly to your compatible device by visiting (www.samsung.com/au/discover/news/we-rise-together-to-support-the-wallabies)
Rise up and win: By rising up to support the Wallabies, fans can go into the running to win some great Samsung prizes. Show your support of the Wallabies on Twitter or Instagram using the hashtag #WeRiseTogether. The most creative and unique post will win a Samsung Series 8, 55 inch SUHD TV and a runner up will win a Galaxy S6 smartphone and Level On Wireless Pro Headphones every week until Sunday 1st November*.
Fan Celebration at the Sydney Opera House – Rise up and show your support at Australia’s most iconic location on Sunday 4th October. Samsung will be hosting an exclusive event for Wallabies supporters starting from 5am.