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Telstra’s BigPond Music To Get The Axe

TelstraTelstra has advised it will close the service from December 12.

Consumers can continue to purchase song tracks and albums via BPM until midnight December 11, the telco stated.

“The download-to-own music market has changed a lot,” a BPM spokesperson told customers via Facebook.

“We believe the best way for us to continue to provide great music services to our customers is via a partner model.

“Music is and will still be a major component of the premium content Telstra provides to thousands of Australians every day. We will provide our customers more information on our plans in due course.”

The spokesperson advised Telstra’s MOG music streaming service will remain as is for the foreseeable future.

General manager of Fairfax Media’s Satellite Music Australia Jonathan Champion has told Fairfax Media streamed music services in the Australian marketplace “are terribly cluttered”, with “a lot of movement in underperforming offerings”.

“So what that means ultimately for consumers is uncertainty,” Champion told Fairfax.

“We’ve already seen some consumer offerings close such as Songl. There’s a lot of talk of just who’s going to survive in that space among the big end of town with Pandora and Spotify. This is just the next one that actually appears to have moved on.”