PlayStation Follows Marvel, Sets Up Film Production Studio
Sony is taking a cue from Marvel Studios and has formed PlayStation Productions which plans to produce films and TV shows based on its games.
The material will be distributed by Sony Pictures, but otherwise, the work will be made in-house.
PlayStation Productions will be led by Asad Qizilbash and overseen by Shawn Layden, the chairman of Worldwide Studios at SIE, and work on its first projects is already underway.
The company has more than 100 game titles it could choose from, the two men remained mum about which would be produced first.
Layden explained that the move would extend the experience of PlayStation’s games, and would undoubtedly increase profits from said games.
“We’ve got 25 years of game development experience and that’s created 25 years of great games, franchises and stories,” Layden tells The Hollywood Reporter.
“We feel that now is a good time to look at other media opportunities across streaming or film or television to give our worlds life in another spectrum.”
Qizilbash and Layden have spent the last two years getting to know the film industry including talking to major hitters like President of Marvel Studios, Kevin Feige.
“We looked at what Marvel has done in taking the world of comic books and making it into the biggest thing in the film world,” says Layden.
Films based on games rarely live up to the hype of their console-counterparts, as they do little more than retell or simplify a game’s plot, like 2016’s Assassin’s Creed which garnered negative reviews and bombed at the box office.
Layden comments that many directors and screenwriters do not understand the gaming world or the “gaming thing”
“This is a passion project for me,” says Layden.
“To be the first gaming entity to do something lasting and meaningful in a completely different medium is something I’d like to see us achieve here at PlayStation Productions.”
Sony has attempted film projects in the past, such as the adaption of the Ratchet & Clank animated film in 2016.
Its competitor-turned-gaming-partner Microsoft has teamed up in past with Universal for Gears of War, Warner Bros for Minecraft and Showtime for a TV series based on the Halo franchise.