Optus To Close Virgin Mobile Ahead of TPG Entry
Prior to the launch of TPG Mobile Australia, recent reports reveal Optus is preparing to close its Virgin Mobile subsidiary, in a bid to consolidate its user base, and boost defences.
According to The Australian, Optus is preparing to migrate all of its Virgin Mobile customers to its own platform, thereby shutting down Australia’s first MVNO (mobile virtual network operator).
Virgin Mobile Australia is an equal partnership between Virgin Mobile UK and Optus. According to recent reports, the future of the arrangement has been uncertain for sometime.
The migration will reportedly cease the payment of branding fees Optus makes to Virgin Mobile – a notable cost benefit.
Speaking to The Australian, an Optus spokesperson has declined to comment on the issue, but affirms employees and customers will be the first to know of any changes:
“While we don’t have any changes to announce today, if there are changes, our priority is to speak directly with our employees first, and anyone who might be affected by any proposed changes”.