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New Affordable Macbook Tipped To Ship 4 Million Units This Year

Market analysts are predicting Apple’s forthcoming ‘affordable’ Macbook will ship 4 million units in 2018 – notably less than the Californian giant’s aim of 6 million.

Tipped to launch sometime in Q2, the new lower-cost Macbook will reportedly be priced very close [or slightly higher than] the current Macbook Air.

According to Taiwanese trade publication, DigiTimes, Apple’s new Macbook will incorporate display panels from LG Display.

The new Macbook will feature 13.3-inch a-Si panels, with the same resolution as Apple’s 13.3-inch Macbook Pro [2,560 x 1,600].

LG Display is expected to commence supply in April, with the final product set to enter mass production by the end of May, or beginning of June.

 

Apple is reportedly aiming to ship six million units of its new Macbook – a target DigiTimes Senior Research Analyst, Jim Hsiao, predicts the company will likely miss.

Hsiao forecasts Apple will notch about two thirds of its product volume target for 2018. He cites the product’s price point may not be enough to stimulate sufficient demand.

Meanwhile, suppliers have reportedly begun shipping components for Apple’s lower-cost 9.7-inch iPad. The device is also tipped to launch sometime in Q2.

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