PC Outlook Improving: Analysts
The figures signal a turnabout in these regions, after growth in the mobile devices market threatened a major downturn for PCs.
Overall worldwide PC shipments are still expected to fall by 3.7 percent in 2014, but that’s an improvement from the previous forecast of six percent, according to IDC’s Worldwide Quarterly PC Tracker.
It says PC shipments in emerging regions have been hit by competition from alternative devices and a number of economic/political situations.
However, commercial demand and – in mature markets – a rekindling of consumer interest helped boost results for the first half of 2014 as well as the outlook for the rest of the year.
In the mature markets, both consumer and commercial segments are said to be showing positive growth.
“Programs to reduce PC prices, such as Windows 8.1 with Bing, have helped to improve PC shipments in some segments,” said senior research analyst Jay Chou.
“Nevertheless, the prospects for significant PC growth in the long term remain tenuous, as users increasingly see PCs as only one of several computing devices.”