LG Electronics (LG) has announced the global launch of its smart platform for home appliances in March 2023.
Through its ThinQ UP platform, LG will continuously release software updates and hardware add-ons, delivering specialised options and new features based on the usage patterns of users.
Essentially, users can now upgrade their home appliances like refrigerators, ovens, and washers through the LG ThinQ UP app instead of replacing them.
Available both on Google Play and App store, the LG application can be integrated with voice assistants like Alexa and Google Assistant to adapt to the needs of each customer.
One of the custom features available for download is the Laundry Saver Mode which keeps the drum tumbling after the cycle has finished (and until the dryer door is opened) to help prevent wrinkles and build-up of odours. This is useful when users are unable to unload the dryer right away.
Another feature it offers is Improved Nighttime Brightness Control for refrigerators with ThinQ UP capability, which makes the fridges’ interior lighting softer at nighttime.
All new software features are optional and can be easily downloaded from the LG ThinQ app1.
“A new paradigm in the home appliance industry, LG ThinQ UP is an innovative, new solution that delivers unprecedented customer value and differentiated user experiences,” said Lyu Jae-cheol, president of LG Electronics Home Appliance & Air Solution Company.
Visitors can experience all of the latest LG innovations, including the new ThinQ UP appliances, at the company’s booth at CES 2023.
