IKEA Beats JB Hi-Fi For Most Satisfied Customers
Market research firm, Roy Morgan, has announced Australia’s best performing retailers in terms of customer satisfaction, with IKEA awarded ‘Furniture/Electrical Store of the Year’ for the first time in 2018.
The Swedish giant has continued to edge ahead of local rivals, JB Hi-Fi and Harvey Norman, after tipping the scales in June last year.
Roy Morgan’s customer satisfaction awards crowned several other first-time winners including Kmart (Discount Department Store of the Year) and Optus (Home Phone Provider of the Year).Repeat winners include Commonwealth Bank (winning Major Bank of the Year for the 6th consecutive time) and Myer (Department Store of the Year for the 4th straight time).
Chief Executive, Michele Levine, asserts its customer satisfaction awards are the benchmark measurement across Australia, New Zealand and Indonesia.
“Reliable, accurate and totally objective, the Australian awards reflect the experiences of some 50,000 consumers, as aggregated in our Single Source survey over 12 months,” remarks Levine.
Further information is available on Roy Morgan’s website here, with award winners below:
Customer Satisfaction Awards 2018 – Winners
|Bank of the Year||Heritage Bank|
|Major Bank of the Year||Commonwealth Bank|
|Building Society / Credit Union of the Year||People’s Choice Credit Union|
|General Insurer of the Year||RACT|
|Private Health Insurer of the Year||St.LukesHealth|
|Risk & Life Insurer of the Year||Insuranceline|
|Retail Super Fund of the Year||Macquarie|
|Industry Super Fund of the Year||Catholic Super|
|Auto Store of the Year||Autobarn|
|Coffee Shop of the Year||Donut King|
|Clothing Store of the Year||Rockmans|
|Department Store of the Year||Myer|
|Discount Department Store of the Year||Kmart|
|Discount Variety Store of the Year||The Reject Shop|
|Furniture/Electrical Store of the Year||Ikea|
|Hardware Store of the Year||Bunnings|
|Chemist/Pharmacy of the Year||Discount Drug Store|
|Quick Service Restaurant of the Year||Fasta Pasta|
|Liquor Store of the Year||Dan Murphy’s|
|Shoe Store of the Year||Williams The Shoemen|
|Sports Store of the Year||Rebel|
|Supermarket of the Year||Foodland|
|Home Phone Provider of the Year||Optus|
|Home Broadband Service Provider of the Year||iiNet|
|Mobile Handset Provider of the Year||Apple iPhone|
|Mobile Phone Service Provider of the Year||Virgin|
Travel and Tourism
|Domestic Airline of the Year||Qantas|
|International Airline of the Year||Singapore Airlines|
|Domestic Business Airline of the Year||Qantas|
|Electricity Provider of the Year||Red Energy|
|Gas Provider of the Year||Kleenheat|
|Car Manufacturer of the Year||Isuzu UTE|