Over-65s Shopping Online
And their main sites of choice are supermarkets.
Figures released by National Australia Bank show over-65s account for 28 percent of all online grocery and liquor sales, far more than any other age group.
They are also quite partial to department store sites, accounting for 30 per cent of online sales in that sector.
“The uptake of online shopping by older Australians has been encouraging,” NAB said in its latest online retail sales report.
“The monthly growth in online spending by those 65+ has been positive for 11 consecutive months, often higher than growth rates of the other age groups too.”