LASER Launches New In-Car Touchscreen With CarPlay & Android Auto
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November 13, 2023
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LASER has released a new in-car touchscreen, allowing users to access Apple CarPlay and Android Auto for cars that don’t have these... Read More
Laser Taps Myer Exec To Expand Private Label Business
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September 28, 2022
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Laser has announced the appointment of Paul Malcolm as the new General Manager of its Private Label business. Malcolm will lead the... Read More
New Pro-Level Gtek Gaming Gear High Tech And Affordable
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February 18, 2022
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Laser are launching an exciting high-spec range of gaming accessories under their Gtek Gaming brand, including keyboards, RGB lighting and gaming grade... Read More
Laser Cuts SmartHome Deal Big W
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November 10, 2021
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Laser is bringing its SmartHome brand into Big W stores nationally, with reduced prices across the range, as well as a further... Read More
HDMI 2.1 Cables Longer And More Reliable Than Ever
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October 14, 2021
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In a first for Australia, consumer electronics company LASER’s Gtek range of HDMI 2.1 Ultra Certified cables are now available in three... Read More
Laser Increases Team In China
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October 5, 2021
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Australian Laser has made a number of key hires in its Shenzhen office and showroom. Laser have added a sourcing manager, produce... Read More
Laser Hires New Category Managers With 37 Years Experience
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August 24, 2021
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Australian-owned CE company Laser has added two new product category managers as it expands its categories and adds new brands. Kathy Sudnik,... Read More
Has The Smart Devices Market Peaked & Is CHIP The Future
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February 22, 2021
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Several CE distributors along with large Chinese Companies are trying to grab a share of the Australian SmartHouse market with a mix... Read More
Why Is Big W CE Flying & Target Struggling
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February 15, 2021
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Serious questions are being asked as to why Target is struggling in the consumer electronics and branded small appliance market, when archrival... Read More
LASER Shake Up Oz Market With SmartHome Price Drop: $10 Smart Bulbs, $18 Wi-Fi Plugs
Australian-owned electronics manufacturer, LASER, has sought to shake up the local market by announcing a significant price reduction on its CONNECT SmartHome... Read More