Apple Trademarks “realityOS” Ahead Of WWCD
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May 30, 2022
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A mystery shell company with no other discernible business interests has filed a worldwide trademark on the name realityOS ahead of Apple’s... Read More
Snapchat Announce Changes To Augmented Reality Shopping Feature
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April 29, 2022
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Camera company Snap, best known for their Snapchat social media app, made numerous announcements during their recent Snap Partner Summit 2022, most... Read More
Microsoft Teams With Qualcomm For AR Headset
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January 5, 2022
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Microsoft and Qualcomm will be working together on a chip for a next-generation augmented reality headset. The device will support both AR... Read More
Apple Closes In On US$3 Trillion Valuation
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December 13, 2021
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Apple shares closed at a record high on Friday, and analysts are expecting the company’s market valuation to top US$3 trillion this... Read More
Samsung, Microsoft Team Up For AR HoloLens Project
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December 8, 2021
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Samsung Electronics and Microsoft have teamed up for an augmented reality HoloLens project. Details of what exactly the two-year project will result... Read More
Augmented Reality Market To Hit $233B By 2026
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June 21, 2021
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According to research by tech advisory firm ABI Research, the augmented and mixed reality market will surpass AUD$233 billion by 2026 –... Read More
Zuckerberg Touts “Teleportation” By 2030
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March 10, 2021
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Smart glasses could help us “teleport” into our workplaces or other people’s homes by 2030, says Facebook CEO Mark Zuckerberg. In an... Read More
OZ Consumers Back Brands That Deliver Immersive Content Online
Almost seven in 10 Australian consumers say they would buy more from brands that use “immersive technologies” such as 3D content, interactive... Read More
Is Bixby On The Way Out As Samsung Cuts AR Features?
Samsung is cutting a number of Bixby augmented reality features, in a sign that the days of its much-maligned virtual assistant could... Read More
Foxconn To Finish microLED AR Smart Glasses In 2022
Component manufacturing giant, Foxconn, has revealed it will finish development of its microLED augmented reality smart glasses by 2022 – indicating a... Read More
