Ad-Free Twitter Subscriptions Coming, Confirms Musk
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January 23, 2023
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Elon Musk tweeted over the weekend that Twitter would introduce a higher priced subscription tier that will not carry advertisements. Taking to... Read More
Meta Stops Letting Advertisers Target Teens Based On Gender
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January 11, 2023
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Meta has announced that advertisers will no longer be able to target teenagers by their gender on Facebook and Instagram. The new... Read More
Apple Has “Fully Resumed” Twitter Advertising, Musk Says
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December 6, 2022
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Elon Musk has revealed that Apple has “fully resumed” advertising on Twitter, after the mogul called the company out for pulling spend... Read More
Aussie Brands Move To In-App Advertising: Study
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March 18, 2022
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Australian brands are getting more savvy about their online advertising, with the majority of ad dollars now going to in-app advertising in... Read More
Facebook And Google Face Mass Lawsuits From US Media
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December 10, 2021
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More than 200 newspapers through around 30 companies have filed lawsuits against Facebook and Google, claiming they’re destroying their advertising revenue and... Read More
Ad Spend Will Make Or Break Aussie Retail Recovery
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October 26, 2021
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As Australia continues to open up, brands will need to advertise in order to lure consumers back into spending money, according to... Read More
Digital Ads Said To Waste $123mil
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August 12, 2021
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Digital media strategy company Next&Co says an average 37 percent, or around $123.3 million in digital media advertising expenditure was wasted by... Read More
Harvey Norman Airs Almost 57,000 Radio Ads In Year So Far
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July 29, 2021
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Harvey Norman’s big ad spending is extending to radio, with the consumer electronics retailer taking out the most ad spots in two... Read More
Telecom Companies To Ditch TV & Outdoor Ad Spend For Digital
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March 22, 2021
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Telecommunications brands will move the majority of advertising spending to digital platforms over the next three years, media agency Zenith claims. According... Read More
Facebook Warns New iPhone Update Will Cripple Ad Sales
Social media giant, Facebook, has warned Apple’s new iOS 14 update will hurt its online advertising business, impairing the efficiency of targeted... Read More
