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Smartphone Bluetooth Headsets Poised For Sales Growth

Bluetooth headsets for smartphones are poised for the fastest growth through to 2020, in terms of both revenue and shipments, in the global mobile accessories aftermarket, according to ABI Research.

ABI has forecast that global revenues of aftermarket mobile accessories will top US$110 billion in 2021, with aftermarket Bluetooth headsets for smartphones shipments expected to show a 9 per cent compound annual growth rate between 2016 and 2020.

“Bluetooth stereo headset shipments are rising steadily, and Apple’s rumoured decision to remove the headphone jack from its new iPhone only further supports our belief that mobile accessory manufacturers will largely focus on Bluetooth audio listening in the near future,” Marina Lu, ABI senior analyst, commented.

“Wired headsets are also showing strong growth, as consumers usually have to buy additional headsets for their smartphones.”

Screen protectors, protective cases and chargers also contribute to growth in the market, with advanced functionality for screen protectors, including privacy protection, anti-glare, anti-fingerprint, anti-scratch and higher transmittance, driving their demand.

Vendors cater to consumers’ desire to personalise smartphones through the development of well-designed protective cases, with new features built-in, such as wireless charging, memory expansion and shock-resistant technology, increasing their appeal.

Wireless charging pads are also driving this year’s sales, with ABI stating it “expects them to become much more prevalent over the next five years”.

“Specifically, emergency charger shipments are taking off, as consumers’ dependence on mobile phones is leading to quicker power consumptions and the need for more frequent charging at different locations,” Lu commented.

“Given users’ attachment to their smartphones and their wants and needs to personalise and protect them, the aftermarket mobile accessories market is showing no signs of slowing down.”

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