New JBL Store Within A Store Coming At Bing Lee
Harman Australia is set to open a unique store within a store in Australia.
Described as the JBL Live Lounge the new store will be located at the recently renovated Bing Lee Store in Rhodes NSW.
Harman executives claim that it is “The first store-in-store that JBL has launched in Australia”.
If successful more are tipped across Australia.
Harman who has seen their market show grow “significantly” since the brand was taken away from Sydney distributor Convoy International is now the #1 sound brand in Australia up against a strong Sony.
The new Rhodes store will be officially opened on November 13th, 2019, present will be Lionel Lee the CEO of Big Lee.