Netflix Will Tie Mobile Gaming With Existing Subscription Offering
Netflix has announced, in a letter to shareholders, that its expansion into gaming will start with mobile games, which will be featured at no extra cost as part of the company’s subscription service.
Former EA and Occulus exec Mike Verdu will head up the as-yet-unnamed gaming division.
“Games will be included in members’ Netflix subscription at no additional cost similar to films and series,” the investor notes explains.
“Initially, we’ll be primarily focused on games for mobile devices. We’re excited as ever about our movies and TV series offering and we expect a long runway of increasing investment and growth across all of our existing content categories, but since we are nearly a decade into our push into original programming, we think the time is right to learn more about how our members value games.”
There may also be some tie in with the Playstation, according to coding discovering in the Netflix iOS app.
Writers at The Tape Drive discovered a render of the PS5 controller within the code, as well as the cover art for the PlayStation-exclusive game Ghost of Tsushima.
It’s possible, and, indeed probable, that these are merely placeholder images for the time-being — they certainly weren’t meant to be public-facing — but it’s a tantalising prospect, nonetheless.