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Management Shakeup At Samsung OZ

Management Shakeup At Samsung OZ

Phil Newton, who joined Samsung Australia from BenQ, has been promoted to a new position of Director of Consumer Electronics covering the Audio Visual and Home Appliance business. Meanwhile Samsung executive Michael Richardson is taking on the new role of VP Consumer Electronic Operations covering all business units.

In his new role Newton will oversee all sales and product marketing. Over the last few years Phil has been charged with driving increased market share and value into the AV business in his role as Director of Audio Visual. Prior to this he was the Director of the IT division where he re-launched the IT product range for the Australian market. 

Richardson is taking on the new role as VP Consumer Electronic Operations covering all business units. In his new role, Richardson will focus on trading terms, total investment marketing, lead mentoring sales and marketing.

Prior to this, Michael was VP Sales and Marketing at Samsung Australia focused on leading a team that comprised of national account managers, state retail sales managers and supply chain management. Michael has been with Samsung for eight years working in a number of roles during this time and has over 20 years’ experience working in the industry.