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Facebook Launches Workplace Social Media Platform

Facebook have announced the public launch of Workplace, the company’s platform for companies and organisations to communicate internally.

Workplace is similar in appearance to Facebook, utilising familiar features such as groups and the news feed. Other features carried over include live streaming, reactions and trending topics. Facebook have also added additional features unique to Workplace, including analytics and network integration, and multi-company groups that allow safe and secure collaboration between employees of different companies and organisations.

“The workplace is about more than just communicating between desks within the walls of an office. Some people spend their entire workday on the go, on their mobile phone. Others spend all day out in the field, or on the road,” Facebook said in a statement.

According to Facebook, the product has been used by over 1,000 companies internationally in a wide range of industries over the past year.

“We’ve been amazed by the breadth of organizations who’ve embraced Workplace — from a shipping company that can now connect with their ship crews using Live video, to a bank that now uses Workplace instead of fax machines and newsletters to share updates with its distributed bank branches.”

Workplace will be an ad-free platform, with companies and organisations billed monthly by each active user: US$3 for up to 1,000 users in a month, US$2 for 1,001 to 10,000 and US$1 for 10,001+. Facebook is offering the product free to non-profits and educational institutions. 


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