Belkin Hits The Logies, Again
Foxconn-owned tech accessories manufacturer, Belkin, has capitalised on Logies fanfare, by presenting all nominees, presenters and performers with a BOOST↑CHARGE™ Power Bank with Lightning Connector within awards’ gift bags.
Taking place this coming Sunday, the annual Logies Awards celebrates the ‘who’s who’ of Australia’s entertainment industry, with Belkin’s powerbank ensuring charged smartphones for behind-the-scenes selfies.
It’s the second consecutive year that Belkin has provided products for Logies attendees, making its debut last year.
At the time, the marketing initiative sought to expand Belkin’s ‘influencer program.’
The MFi-certified BOOST↑CHARGE™ Power Bank with Lightning Connector (5,000 mAh) retails for $69.95 and is sold from retailers such as JB Hi-Fi.
The device allows consumers to use their iPhone charging cable to power their handset, whilst also using the same cable to recharge from a wall outlet.
The 5,000 mAh variant offers 35 extra hours battery life, with a 10,000mAh model offering 70 hours.