Australians Turning Off Chinese Made Brands Such As Oppo + Huawei
Australians who bought new smartphones from Chinese manufacturers Oppo, ZTE and Huawei said they didn’t plan to buy another phone from these makers with only 13 per cent saying they would buy another Chinese-made phone, down from 20 per cent the same time a year ago according to Telesyte research .
Glen Chean, marketing manager at Huawei Asia-Pacific, admitted that things have been “pretty erratic” over the past few months at the Chinese carrier.
ChannelNews has also been told that Telstra who dumped ZTE made house phones earlier this year is also looking at none Chinese phones to replace the ZTE models.Huawei Technologies which just edged past Apple to become the world’s second-largest smartphone maker, wants to be top of the heap before the end of 2019.
However observers claim that the recent IDC numbers that revealed that the Chinese giant shipped more than 95 million phones in the first six months, up about 30 percent from a year earlier got the bulk, 72% of their sales in China where foreign brands are not given a free run to sell their products to Chinese nationals.
Huawei Consumer division chief Richard Yu on Friday said he wants Huawei to be No. 1 in smartphones by the fourth quarter of next year, with a market share of more than 20 percent — despite acknowledging that most retailers and carriers in the USA had stopped selling Huawei smartphones in the USA.
In Australia Oppo and their R15 Pro handset which is selling for for $779 is set to come under pressure from a new sub $500 Alcatel 5V handset which is set to be released shortly.
Observers who have seen both smartphones claim that there is nothing different between the two Android models other than the Oppo model is over $200 more expensive.
TCL Communications is set to launch the Alcatel 5V next month in Australia, it is an entirely reimagined smartphone portfolio delivering high-end features including an edge-to-edge screen at an affordable price.
ChannelNews understands that several retailers will range the new Alcatel offering.
A wide range of functionality is provided through the fully integrated Google Lens, giving users convenient searches, increased efficiency and more interactivity the Company recently claimed.
Huawei claim that they will overcame a global slump by grabbing sales from Apple and current leader Samsung Electronics. It’s not known how they will do this in Australia as several retailers are not stocking Huawei handsets.
Despite barely making a dent in the U.S., it’s managed to build a strong presence in $600-plus phones in markets from Europe to Africa, which in turn allowed it to break Apple’s and Samsung’s years-long stranglehold on the global market.